Top 35 Lifestyle Blogs to Inspire Success in 2024
Are you considering starting your own lifestyle blog? While there are thousands of sites in this niche, only a fraction of lifestyle bloggers are truly excelling. Your blog’s success hinges on following their lead, so I’ve compiled a robust list of top-tier lifestyle blogs that will catapult your dreams and ideas into your own winning blog formula.
But first, let’s delve into what exactly constitutes a lifestyle blog…
What is a Lifestyle Blog?
A lifestyle blog is akin to a magazine-like website that shares and promotes daily life experiences and perspectives from an individual or a group of like-minded people. The lifestyle niche encompasses a broad range of human interests and passions, including but not limited to:
– Travel
– Fitness
– Luxury Living
– Fashion & Beauty
– Self-Improvement
– Relationships & Parenting
– Home Decor & Gardening
Anyone can kickstart a lifestyle blog, but why should you?
Should You Start a Lifestyle Blog?
If you desire to have your thoughts and ideas heard, a dedicated blog platform offers an excellent space to explore your passions while sharing your unique personality with others. And that’s not all!
Lifestyle blogs also present opportunities to generate passive income while writing about activities and things you already love.
How Do Lifestyle Blogs Make Money?
There are various creative methods to monetize a blog. Typically, lifestyle blogs earn money by advertising brands that align with the lifestyle they promote. Lifestyle influencers, bloggers with sizable and engaged audiences, collaborate with brands through sponsor networks like Activate or Social Fabric, receiving compensation for writing and publishing sponsored posts that review and recommend products to their readers.
Additionally, affiliate marketing arrangements with individual eCommerce programs and networks such as ShareASale or Rakuten allow bloggers to earn sales commissions when readers purchase products through affiliate links embedded in their posts. Our featured list will touch on additional strategies that lifestyle bloggers may leverage to monetize their sites.
Lifestyle Blogs to Follow
To spark inspiration and enrich your ideas for your own site, let’s explore our list of top lifestyle blog examples for insights into what sets them apart and drives their success.
1. Wit & Delight
Wit & Delight, curated by blogger Kate Arends, encapsulates the essence of “designing a life well-lived.” This top lifestyle blog serves as a comprehensive resource for women, offering insights into various aspects of life such as decor, fashion, health, relationships, travel, careers, beauty, and more.
– Audience: Women in different stages of adulthood
– Topics: Decor, Fashion, Health & Wellness, Relationships & Parenting, Travel & Leisure, Careers, Beauty, Food & Entertaining
– Monetization: Affiliate marketing, product sponsorship, private label products, courses, coaching, consulting
– Top Blog Post: “20 Journaling Prompts I Swear by to Get You out of Your Head”
– Instagram: @witanddelight_
2. The Skinny Confidential
The Skinny Confidential, led by Lauryn Evars Bosstick, goes beyond traditional beauty and wellness blog topics to educate and entertain women. With a focus on unfiltered beauty and relationship advice, this blog delves into topics that others may consider taboo, offering a refreshing and honest perspective.
– Audience: Women seeking unfiltered beauty and relationship advice
– Topics: Beauty, Fitness, Realness (Baby & Relationships)
– Monetization: Affiliate marketing, books, courses, product sponsorship, apps
– Top Blog Post: “Alllll about Lymphatic Drainage Massage”
– Instagram: @theskinnyconfidential
3. Julia Berolzheimer (Gal Meets Glam)
Julia Berolzheimer’s fashion blog, Gal Meets Glam, has evolved over the past decade from a dress collection to a curated showcase of feminine fashions. Through her “Daily Looks” collection, Julia offers refined inspiration for women seeking classic and timeless style.
– Audience: Women seeking classically feminine fashions
– Topics: Fashion, Beauty, Home & Garden, Travel
– Monetization: Affiliate marketing, product collaboration, sponsorship
– Top Blog Post: “5 Ways to Wear Hunter Boots”
– Instagram: @juliaberolzheimer
4. A Cup of Jo
Joanna Goddard’s lifestyle blog, A Cup of Jo, emerged from her background as a print and blog editor, providing a space for women to engage in candid conversations about style, food, design, travel, relationships, and parenthood. Known for its open and honest dialogue, this blog fosters a highly engaged community of readers.
– Audience: Women
– Topics: Style, Food, Design, Travel, Relationships, Parenthood
– Monetization: Affiliate marketing, product sponsorship, display ads
– Top Blog Post: “Gift Guide: Men”
– Instagram: @cupofjo
5. A Beautiful Mess
Sisters Elsie Larson and Emma Chapman bring creativity and inspiration to their followers through A Beautiful Mess, a creative lifestyle blog centered around crafting, decorating, recipes, family life, beauty tips, and fashion updates. Their vibrant content encourages readers to embrace creativity and make something beautiful.
– Audience: Creative women
– Topics: Crafts, Decor, Recipes, Fashion & Beauty, Blogging & Life Advice
– Monetization: Affiliate marketing, courses, books, online shop, product sponsorship, display ads, photo-editing apps
– Top Blog Post: “Make Your Own Fire Pit in 4 Easy Steps”
– Instagram: @abeautifulmess
6. Amber Fillerup Clark (Barefoot Blonde)
Amber Fillerup Clark’s beauty blog, Barefoot Blonde, offers a blend of glamour, self-care, hairstyling tips, and insights into her life with her family and passion for travel. With inspirational beauty posts and popular hair styling tutorials, Amber’s content resonates with women, moms, and travel enthusiasts.
– Audience: Women, moms, and travel enthusiasts
– Topics: Motherhood, Beauty & Hair, Fashion, Home Decor, Healthy Lifestyle, Travel
– Monetization: Affiliate marketing, branded hair products, product sponsorship
– Top Blog Post: “13 Ways to Make Your Hair Grow”
– Instagram: @amberfillerup
7. The Blonde Abroad
Travel influencer Kiersten Rich, known as Kiki, shares her adventures and destination reviews on her award-winning travel blog, The Blonde Abroad. With a mission to empower women to explore the world, Kiki provides expert travel advice and guides to help women plan and prepare for their journeys.
– Audience: Women interested in travel
– Topics: Travel, Photography
– Monetization: Affiliate marketing, product sponsorship, display ads
– Top Blog Post: “Best Places to Travel in the United States Right Now”
– Instagram: @theblondeabroad
8. Cupcakes and Cashmere
Emily Schuman’s lifestyle blog, Cupcakes and Cashmere, has evolved from a personal favorite things blog to a thriving platform covering women’s fashion, beauty, and lifestyle. With relatable millennial content on topics like fashion, travel, food, beauty, and interior design, this blog fosters a sense of community and support among readers.
– Audience: Millennial women
– Topics: Fashion, Travel Food, Beauty, Interior Design
– Monetization: Affiliate marketing, product sponsorship, online shop, display ads, consulting, books
– Top Blog Post: “5 Tips to Becoming More Photogenic”
– Instagram: @emilyschuman
9. The Progress Company
Emma Norris’s personal growth blog, The Progress Company, caters to the “perfectly imperfect” millennial woman seeking guidance on personal goals, productivity skills, and accountability. Through blog posts, group coaching, events, and social media communities, A Girl in Progress empowers women to achieve their aspirations and enhance their lives.
– Audience: Millennial women and non-binary folks seeking personal growth guidance
– Topics: Self-awareness, Career, Beauty, Relationships
– Monetization: Affiliate marketing, brand sponsorship, memberships, group coaching, courses, books
– Top Blog Post: “We Tried It: Does Cryolipolysis Fat Freezing Actually Work?”
– Instagram: @_agirlinprogress
10. Luxe Digital
Luxe Digital elevates lifestyle blogging to a sophisticated, epicurean level, championing a new definition of luxury for ambitious individuals and affluent consumers. With insights from the luxury industry, this digital magazine inspires and empowers readers to indulge in a lavish lifestyle through luxury brand collaborations and curated content.
– Audience: Ambitious individuals and affluent consumers
– Topics: Business, Lifestyle
– Monetization: Affiliate marketing, product sponsorship, display ads
– Top Blog Post: “The Best Electric Motorcycles to Power Ahead”
– Instagram: @luxedigital
11. Rachel Parcell (Pink Peonies)
Rachel Parcell’s lifestyle blog, Pink Peonies, mirrors her passion for fashion, beauty, and purposeful living. With an elevated sense of style, Rachel inspires followers with her fashion insights, elegant home decor tips, and entertaining inspiration, infusing style into everyday life.
– Audience: Fashion- and style-conscious women
– Topics: Fashion, Beauty, Home Decor, Fitness, Food
– Monetization: Branded fashions, brand sponsorship
– Top Blog Post: “Step Inside My Kitchen”
– Instagram: @rachelparcell
12. Refinery 29
Refinery 29 stands out as a well-rounded lifestyle blog, catering to modern women and men with a diverse range of interests from fashion and beauty to arts and entertainment. Offering career and financial advice, trend reviews, and exclusive content, this award-winning site keeps readers informed and engaged.
– Audience: Modern women & men neophiles
– Topics: Beauty, style, sex & wellness, entertainment, career, finance
– Monetization: Affiliate marketing, display ads, online shop
– Top Blog Post: “How Tall is Barron Trump? A Very Serious Investigation”
– Instagram: @refinery29
13. The Pioneer Woman
Ree Drummond launched The Pioneer Woman over 15 years ago to share recipes and chronicle her lifestyle on the Drummond Ranch in Oklahoma. With plans to expand into home decor and shopping features, Ree’s warm and charming content resonates with readers, inspiring them to embrace the ranch lifestyle.
– Audience: People into the ranch lifestyle
– Topics: Food & Cooking, Home & Life, Beauty & Fashion
– Monetization: Affiliate marketing, branded products, display ads
– Top Blog Post: “My Favorite Turkey Brine”
– Instagram: @thepioneerwoman
14. The Every Girl
The Everygirl serves as a comprehensive resource for women seeking guidance on a myriad of life topics, from dating and sex to finance and career advice. Offering exclusive content on fashion, beauty, living, wellness, relationships, and culture, this blog caters to women of all backgrounds, providing valuable insights and advice.
– Audience: Women
– Topics: Fashion, beauty, living, wellness, sex & relationships, culture
– Monetization: Affiliate marketing, product sponsorship, display ads
– Top Blog Post: “20 Lunches You Can Meal Prep on Sunday”
– Instagram: @theeverygirl
15. He Spoke Style
He Spoke Style, a leading men’s lifestyle blog, offers a blend of fashion information and inspiration for men interested in menswear. With lifestyle tips and advice on men’s fashion and grooming, Brian Sacawa serves as a sophisticated guide, educating men on essential lifestyle etiquette and style.
– Audience: Professional men interested in men’s style
– Topics: Men’s Fashion & Grooming
– Monetization: Online shop, product sponsorship
– Top Blog Post: “What Does OOTD Mean?”
– Instagram: @hespokestyle
16. The Stripe
Grace Atwood’s women’s lifestyle blog, The Stripe, inspires the modern woman with a diverse range of content, including book reviews, travel guides, DIY projects, beauty and fashion trends. With motivational and informative posts, Grace offers readers a little bit of everything to enhance their lifestyle.
– Audience: Modern women
– Topics: Book and travel reviews, DIY projects, beauty and fashion trends
– Monetization: Affiliate marketing, product sponsorship, online shop
– Top Blog Post: “DIY Turmeric Face Mask”
– Instagram: @graceatwood
17. Advice From a Twenty Something
Amanda Holstein’s blog, Advice From a Twenty Something, aims to empower women in their twenties and thirties to seize opportunities and embrace their potential. With advice on career, wellness, fashion, home, travel, relationships, and more, Amanda offers valuable insights and guidance for women navigating their twenties and beyond.
– Audience: Women in their twenties and thirties
– Topics: Fashion, beauty, home, travel, wellness, career, relationships
– Monetization: Affiliate marketing, product sponsorship, online shop
– Top Blog Post: “Curling Iron vs. Curling Wand”
– Instagram: @advicefroma20something
18. Camille Styles
Camille Styles’s popular lifestyle blog represents a consistent and authentic brand of information that women can trust. With a team of passionate experts covering topics like entertaining, food, design, style, travel, and wellness, Camille offers comprehensive content to enrich and enhance women’s lives.
– Audience: Women
– Topics: Entertaining, Food, Design, Style, Travel, Wellness
– Monetization: Affiliate marketing, display ads, book
– Top Blog Post: “14 Unexpected Date Ideas for Valentine’s Day”
– Instagram: @camillestyles
19. Corporette
Kat Griffin’s fashion blog, Corporette, caters to professional women seeking fashion advice for the workplace. With a focus on helping women look professional and fashionable, Corporette has grown into an award-winning resource for professional women, spawning a sister site, CorporetteMoms, for working moms.
– Audience: Professional women seeking fashion advice
– Topics: Women’s Fashion, Career & Lifestyle Advice
– Monetization: Affiliate marketing, product sponsorship, display ads
– Top Blog Post: “The Best Women’s Suits of 2020: Affordable, Designer, and Everything In Between”
– Instagram: @corporette
20. Downshiftology
Lisa Bryan’s personal blog, Downshiftology, shares her passion for wellness, meal prep, and travel with clean-eating foodies. Featuring artfully photographed recipes categorized by dietary restrictions, Downshiftology offers simple yet delicious options for home cooking, along with wellness guidance and travel tips.
– Audience: Clean-eating foodies seeking healthy recipes and wellness guidance
– Topics: Food & Recipes, Health & Wellness, Travel
– Monetization: Affiliate marketing, e-book
– Top Blog Post: “How to Cook Bacon in the Oven”
– Instagram: @downshiftology
21. Goop
Gwyneth Paltrow’s lifestyle website, Goop, emerged from her interest in wellness and clean living. Since its inception, Goop has evolved into a comprehensive platform offering clean beauty products, curated wellness products, and fashion insights. With a focus on women’s lifestyle topics, Goop engages readers through a range of content and initiatives, including health summits, podcasts, and a Netflix show.
– Audience: Women seeking wellness and self-discovery
– Topics: Beauty, Holistic Wellness, Fashion, Food, Decor, Travel
– Monetization: Affiliate marketing, display ads, product sponsorship, branded products, courses, online shop, books
– Top Blog Post: “The Medical Medium on the Virtues of Celery Juice”
– Instagram: @goop
In addition to these top lifestyle blogs, there are many more worth exploring for inspiration and insights into various aspects of life. From fashion and beauty to wellness and career advice, these blogs offer valuable content to enrich your lifestyle.
Starting Your Own Lifestyle Blog in 2024 (& Beyond)
Feeling inspired to launch your own blog? Here’s a brief guide to get you started:
Step 1: Choose Your Lifestyle Niche by Following Your Passions
– List your personal interests
– Rate each for profit potential based on similar niches
– Further information: “The 31 Most PROFITABLE Niches for Bloggers,” “25+ Popular Types of Blogs in 2024 (+ Examples for Inspiration),” “How to Find Your Passion, Discover Your Strengths, and Rule the World,” “Why It’s Good to be in a Crowded Niche (Seriously)”
Step 2: Select a Common Monetization Strategy
– Affiliate marketing
– Advertising
– Sponsored content or products
– Online courses
– Further reading: “Amazon Associates: The Ultimate Money Making Guide,” “How to Make Money Writing: 5 Ways to Get Paid to Write,” “Affiliate Marketing in 2024: FREE Guide for Beginners”
Step 3: Build Your Website With Help, If Needed
– Select a content management system (WordPress recommended)
– Choose a domain name with hosting
– Select a WordPress plugin theme
– Further reading: “How to Build a Niche Website (Step-by-Step Case Study),” “WordPress Hosting: A Brutally Honest Guide,” “How to Choose a Domain Name,” “8 Best Free WordPress Themes,” “20 Best WordPress Plugins to Supercharge Your Site”
Step 4: Write and Publish Often
– Search competing sites for blog post ideas
– Compose and post better articles on your site
– Leverage social media and email marketing to support your blog
– Further reading: “18 Writing Tips That’ll Actually Make You a Better Writer,” “15 Ridiculously Easy Ways to Punch Up Your Writing Skills,” “8 Ways to Make Old and Boring Topics Feel New and Exciting Again,” “What is Social Media Marketing? A Simple 8-Step Strategy [2024],” “Email Marketing: The Simple, Definitive Guide [2024]”
Launching Your Lifestyle Blog
Ready to take on the challenge of starting your own lifestyle blog? By offering valuable information, inspiration, and products that resonate with your audience, you can build a successful blog that fulfills your readers’ needs and desires. Blend personal stories with captivating content to create a blog that not only inspires but also drives engagement and growth. Soon, you’ll be living the lifestyle you seek, all while sharing your passions with a thriving community of readers.
This post was originally published on November 2nd, 2021 by Barbara Sturm. It has been updated for clarity and comprehensiveness.