Lessons Bloggers Can Learn from Pickleball
I may be late to the party but I’ve just discovered Pickleball! And after playing almost daily since my first hit, I have to admit I’m a little bit addicted. Pickleball, a sport that combines elements of tennis, badminton, and ping-pong, is not just a pastime with a quirky name—it’s a phenomenon sweeping across communities with its unique blend of accessibility and fun for people of all ages and abilities.
Start Small and Think BIG
Pickleball is known for its humble beginnings in 1965 on Bainbridge Island, near Seattle, Washington. From a simple backyard game, it has evolved into an international phenomenon. For bloggers, this mirrors the journey from a single post to a thriving content hub. Remember, every successful blog began as a blank page. Start with what you have, where you are, and keep your eyes on the net—your broader goals.
Rally Your Community
Just as a lively pickleball rally can draw in players and spectators, actively engaging with your readers can turn casual visitors into a vibrant community. Respond to comments, participate in social media discussions, and maybe even host live Q&As. The longer you keep the rally going, the more engaged your community will become.
The Importance of ‘Dinking’ (The Power of Simplicity)
In pickleball, a ‘dink’ is a soft, strategic shot intended to control the pace and flow of the game. For bloggers, think of ‘dinking’ as the art of simplifying complex information into digestible, engaging content. Sometimes, less is more effective, and a gentle touch can be more engaging than a hard sell. In your blogging, strive to communicate clearly and effectively. Avoid jargon, keep your layout clean, and make your posts easy to read. A simple, straightforward approach often resonates more with readers.
Find Your Sweet Spot
Every pickleball player knows that standing in the “kitchen” (a non-volley zone near the net) isn’t allowed unless the ball bounces there. For bloggers, your sweet spot is where you can volley back and forth with your audience without overstepping. It’s about finding that perfect balance in your content where engagement naturally bounces back to you. Not too salesy, not too distant – just right.